FOUNDER BRAND ACCELERATOR

A strategic brand foundation for new and evolving founder-led companies ready to launch or reposition with clarity, credibility, and confidence.

Who This Is For

Founders and leadership teams who:

  • Have outgrown their current brand
  • Are preparing for growth, partnerships, or increased visibility
  • Need their company brand to match the quality of their work
  • Want one aligned system — not scattered assets or piecemeal decisions


This is ideal for new companies and early-stage teams who want to start strong, as well as founders who are formalizing or elevating a brand that no longer reflects where the business is headed.

What's Included

Brand Strategy & Positioning

We start with clarity — because design without strategy is decoration.


Deliverables:

  • Brand discovery session
  • Brand positioning statement
  • Core messaging pillars
  • Value proposition refinement
  • Tone of voice guidance


Outcome: A clear narrative that informs every visual and messaging decision.

Visual Identity System

A modern, flexible identity that can grow with the company.


Deliverables:

  • Custom logo design (primary + variations)
  • Brand color palette
  • Typography system
  • Iconography and supporting visual elements
  • Logo files for web and print


Outcome: A cohesive visual system that feels intentional, not pieced together.

3. Brand Guidelines

Everything documented so the brand stays consistent as the company grows.


Deliverables:

  • Logo usage rules
  • Color and typography standards
  • Brand voice guidelines
  • Visual examples and do/don’t usage
  • Organized asset handoff


Outcome: Your brand works even when you’re not in the room.

Website Design & Build

Your digital headquarters — built to clearly communicate who you are and how to work with you.


Included Pages (Up to 5):

  • Home
  • About
  • Services / Offerings
  • Proof / Case Studies (or Thought Leadership)
  • Contact / Work With Us


Deliverables:

  • Custom website design and build (up to 5 pages)
  • Mobile-optimized layout
  • Clear calls-to-action and conversion flow
  • On-brand copy structure (client-approved)
  • Basic SEO and analytics setup
  • CMS training or handoff


Outcome: A focused, conversion-ready website that signals credibility and leadership.

LinkedIn Company Page Setup

Because LinkedIn is often the first place people vet a company.


Deliverables:

  • Optimized company page setup
  • Custom banner and profile visuals
  • About section copy
  • Service highlights
  • CTA and keyword optimization


Outcome: A professional company presence that supports trust, recruiting, and sales.

Business Collateral Design

Branded assets that extend your identity into everyday use.


Deliverables:

  • Business card design
  • Email signature
  • Stationary Design
  • Social post or announcement template for brand launch


Outcome: Your brand shows up consistently wherever it lives.

Website Scope & Disclaimer

The Founder Brand Accelerator includes a 5-page website as outlined above.

Additional pages, complex site architecture, program catalogs, or CRM integrations are scoped separately.

Additional website pages are available at $750 per page.

Timeline

Typically delivered in 6–8 weeks, depending on feedback cycles and website scope.

Optional Add-Ons

(Ideal for expansion or premium support)

  • Brand launch content (LinkedIn + email announcement)
  • Founder LinkedIn profile refresh
  • Photography or brand visuals
  • Ongoing content + growth retainer
  • Paid ads creative suite

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